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Superbreak Mini-Holidays Adds New Bilbao Product...10 September 2007

...With Launch Of First Edition 2007/8 Mini Cruise Breaks Brochure

Superbreak Mini-Holidays, in association with P&O Ferries, has launched its 2008 first edition ‘Mini Cruise Breaks’ brochure for distribution through travel agents and covering breaks until the end of October 2008. Six new hotels have been added in Bilbao, doubling the product on offer for agents to sell in conjunction with the Portsmouth to Bilbao route. Prices for winter 07/08 have also been held at last years rates.

Ian Mounser, sales director at Superbreak comments “In the 11 months from October 06 – August 07 agents have sold over 12,000 passengers onto our Mini Cruise Breaks programme. This represents a five percent increase year on year. Whilst the breaks from Hull into Amsterdam and Bruges currently deliver the most sales, the additional product for Bilbao will mean that agents in and around the Portsmouth catchment have more product to offer to their customers.”

“These breaks are popular as a round trip short break, but are even better if they are lengthened with a couple of nights in Bilbao. There is a lot to do in and around the home port of Santurtzior or the city itself plus there are a range of excursions that can be booked onboard.”

Agents can book the Mini Cruise element separately or alternatively in conjunction with hotel accommodation to extend the customers stay. Nearly 50% of customers booking though agents choose to add hotel accommodation for the middle of the trip, therefore increasing the commission earning potential.

The programme will once again offer return overnight cruises both ways with the option to add on up to three nights hotel stay at a choice of locations – Amsterdam, Bruges, Rotterdam, The Hague, Brussels, Ostend and Ghent (all from Hull) and Bilbao (from Portsmouth).

A mini-cruise break costs from only £33pp from Hull to Amsterdam including two nights cabin accommodation, return coach transfers to the city, onboard bars and entertainment. A three night trip leads in at £32pp from Portsmouth to Amsterdam.

Lead in prices for hotels include:
Amsterdam – from £35.50pppn at the four star Novotel Amsterdam on a b/b basis
Bruges – from £22.50pppn at the two star Campanile Bruges hotel on a room only basis
Bilbao – from £29.75pppn at the four star Novotel Bilbao Barakaldo on a b/b basis

Over 200,000 copies of the first edition have been printed and brochures will be into agents from 10 September 2007.

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