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Superbreak Launches 2007 'Mini Cruise Breaks' Programme as Sales Continue to Grow04 September 2006

Superbreak Mini-Holidays, in association with P&O Ferries, has launched its 2007 first edition ‘Mini Cruise Breaks’ brochure for distribution through travel agents and covering breaks until the end of October 2007. 16 new hotels have been added plus a new add-on in Amsterdam to offer agents an even more comprehensive product range.

Ian Mounser, sales director at Superbreak comments “We are approaching the end of our second year of operating this programme. Sales are up 17% compared to our first year with over 15,000 customers having booked in the last 11 months. These breaks represent great value for money, with Amsterdam and Bruges particularly popular.”

Agents can book the Mini Cruise element separately or alternatively in conjunction with hotel accommodation to extend the customers stay. Over 50% of agent bookings have included hotel accommodation and new hotels have been added to offer even wider choice.

* 12 new hotels have been added in Amsterdam bringing the total now featured to 48 including the four star Gresham Memphis hotel which leads in at £49.50 pppn with continental breakfast.
* An additional attraction is now available in Amsterdam which can be pre-booked by agents and is fully commissionable. The Amsterdam Dungeon is available at £8.45 per adult and £6.50 per child.
* 4 new hotels have been added in Bruges bringing the total featured to 28 including the three star Karos Hotel which leads in at £35.50pppn on a b/b basis.

The programme will once again offer return overnight cruises both ways with the option to add on up to three nights hotel stay at a choice of locations – Amsterdam, Bruges, Rotterdam, The Hague, Brussels, Ostend, Ghent and Utrect (all from Hull) and Bilbao (from Portsmouth).

A mini-cruise break only costs from £30pp from Hull to Amsterdam. Prices for a mini cruise break with additional accommodation lead in at £67.25 per person including a cruise from Hull to Rotterdam, coach transfers to Amsterdam and a one night stay at the two star Aadam Hotel Wihelmina.

Over 200,000 copies of the first edition have been printed.

Bookings can be made through Superbreak Reservations on 0871 221 1616.

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